"This photo was taken at the Peoria Riverfront Art Fair...when I was 'tent shopping'. I don't know who the artist is...but I liked their set up, feeling they made good use of their space."
I had planned to expand my Art Fair season this year by applying to some of the higher end end shows in larger cities. The entry fees for these shows are also "larger" and I would have had the added expense of a motel, which so far I've managed to eliminate by showing close to home or staying with family.
I really wanted to take this next step in my career...but after serious thought I've decided to stick to the same shows that have been good for me in the past years. I'm well known there and have built a following...hopefully these venues will do well this year.
I'm usually excited about the new season, but I have to say this year I feel more anticipation than excitement. I'm always conscious of my overhead, but will be even more so this year. I don't intend to make any changes in my display and decided to put my originals in simple black frames, keeping them more affordable. I was going to eliminate my low end item, a $15.50 mini print, but decided to go ahead and offer it this season as well as a selection of LE and OE prints.
I guess my final thought on this subject is that I believe it's important to be out there. I hope for more, but if I only break even this season, I will consider it a success. What do you think?
So I ask you: How has today's economy changed your marketing plan?
The "Chat Line" is open...I'm anxious to hear your thoughts and ideas on this question, and as always...please feel free to comment on what others have to say.
Have a wonderful weekend,
Website ...Marsha Robinett Fine Art
My Squidoo ...Drawing Techniques
PS...make a "Point"...leave a comment.